• The Complete On-page SEO Checklist for Your New Website

    Doing On-page (the front-end) SEO means optimizing your website to affect

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  • How to use Segmentation, Targeting and Positioning (STP) to Develop Marketing Strategies

    STP marketing is a relatively modern

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  • Social Media Marketing: Instagram & it’s Battle With Bot Accounts & Fake Profiles

    Instagram is fighting fake users, rather they

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  • What is the Marketing Mix & How Can it Help Your Company?

    The concept of companies having a marketing mix was first heard about in the 1950’s. The model was pitched to the American Marketing Association in the US, and  ever since, this has been a fundamental notion in all developments within today’s marketing sector.

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  • How to Develop the Strategic Marketing in Your Business Plan

    How to Develop the Marketing Strategy in Your Business Plan

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